APIs that pay: Winning the platform and ecosystem battle

Sessions in rooms

• Creating AI-enabled digital ecosystems that connect customers, partners and third-party services through open platforms 
• Leveraging customer, product and operational data to deliver intelligent, personalized digital experiences 
• Orchestrating partner services through APIs and composable platforms to accelerate ecosystem innovation 
• Measuring ecosystem success through customer engagement, partner adoption and long-term revenue growth 

• Transforming core network, data and AI capabilities into scalable digital products and revenue streams 
• Building commercial operating models that support API, data and AI monetization across enterprise ecosystems 
• Leveraging composable platforms to rapidly package, expose and monetize reusable digital capabilities 
• Aligning product, IT and partner strategies to accelerate innovation beyond traditional connectivity services 

• Designing developer-first API marketplaces with frictionless onboarding, discovery and self-service capabilities 
• Standardizing APIs, authentication, billing and governance to simplify ecosystem integration at scale 
• Supporting multiple monetization models including subscriptions, pay-per-use, revenue sharing and wholesale APIs 
• Using analytics and AI to optimize API adoption, developer engagement and commercial performance 

• Aligning enterprise architecture, product strategy and platform investments to accelerate B2B innovation 
• Building composable digital capabilities that can be rapidly reused across products, channels and partners 
• Establishing governance and operating models that enable faster collaboration across IT, product and commercial teams 
• Scaling enterprise ecosystems through standardized APIs, shared platforms and data-driven decision-making 

• Moving beyond API exposure to build commercially viable products with clear customer value propositions 
• Leveraging Open Gateway, TM Forum Open APIs and developer ecosystems to accelerate market adoption Creating scalable commercial models that balance direct developer engagement with global
• API aggregation 
• Measuring API success through developer adoption, usage, ecosystem participation and sustainable revenue growth